Scholastic
What We Did​:
The Hunger For More
The PLK team and DRP worked together to come up with a line of apparel and promo items that would cater to Lloyd Banks' fan base. Together, we crafted a line sheet of comfortable and fashionable apparel to sell on Banks' online store as well as promotional items for their events.
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Print methods:​
What We Did​:
3,000
Hoodies
500
Snapback Hats
300
Masks
3,000
T-shirts
200
Lighters
300
Sweatpants
300
Shorts
Embroidery: White | Black Stitch, 2 locations on NewEra snapbacks
It's All About the Fit
What better way is there to complete an already stylish brand than to cap it off with some style? New Era 6-panel snapbacks were customized with embroidery on the front and left side of the cap to promote add-on purchases for Banks' customers.
We're On Fire
A variety of apparel and promo items were created for Banks' store and events including hoodies, t-shirts, sweatpants, shorts, and even BIC lighters decorated with the HFM logo for his concert at the Nokia theater. All online purchases are mailed in custom Hunger for More mailers for a memorable experience. It's all in the details.
Pad Print: Green ink on BIC lighters
Screen Print: 3 color print on 100% cotton premium t-shirts
Screen Print: 1 color print on 100% cotton premium longsleeve
Screen Print: Black ink on black 80/20 premium pullover hoodies
Limited Editions
Special release items created an engaging experience for the HFM fans. Items consisted of hoodies, t-shirts, and hats with unique designs and printing techniques making them a must-have in the HFM collection.